SMS Text Marketing

SMS Text Marketing 

Did you know that SMS text messages are opened 90% of the time, even if the recipient of the message doesn't recognize the sender? People have their mobile phones with them 24 hours a day 7 days a week, and nearly everyone that gets a text opens it immediately. If you own a business and are trying to advertise, or if you need to communicate with employees and clients, there are few better options than SMS text marketing.

SMS text marketing can be used for all types of retailers, both locally-based and national. It can be used to promote services or products, increase customer retention and loyalty, and to provide purchase incentives. Advertising through SMS test messages can build a database of customers known to be interested in the retailer's services and products. A retailer can advertise the database and ask customers if they would like to sign up. Then, the retailer can send offers and coupons directly to the users, who can bring the texts into the store to redeem the offers.

Text recipients may even forward their messages on to friends and family, thereby expanding the company's exposure to potential customers even more!

SMS text marketing typically produces redemption rates ten times the rates of traditional advertising media. Most cell phone users carry their phones with them every day, so texts are an excellent way to keep in touch with your customers with regard to promotions, appointments, or product updates. If you run an automotive service company for example, you could even alert your customers when their cars are ready for pickup! If your business is a pharmacy, you could alert people when their prescriptions are available, and if you run a doctor's office, you can text patients for appointment reminders or changes. SMS messaging can be used by school districts to send alerts to parents about school schedule changes and closings. It can also be used to send exam reminders and homework information to students.

If your organization is particularly large, you can even use SMS text messaging to communicate with employees. You can send corporate information, announcements, and policy updates to your employee base. You can also announce staff meetings in this way. Finally, you can text your employees privately about delicate matters, rather than announcing them over a loud speaker or in a meeting.

There is really no limit to what you can do with SMS text marketing. It is one of the most revolutionary and effective forms of advertisement and communication for modern businesses. SMS text marketing is flexible- messages can be sent at any time to any number of recipients. It is effective- 90% of text messages are opened regardless of the sender. It is fast- text messages are delivered immediately. It has a wide range of use possibilities- you can use it to send information to current clients, potential clients, and employees. You can use SMS text messaging to communicate with people, or to advertise products and services. This innovative service can benefit your company to an unbelievable extent.